Simplifying Beverage Distribution Software for Everyone

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On-Premise Marketing and Data Collection

“Knowledge is power.”

-Sir Francis Bacon

Up until the latter part of the 20th century, an intelligent and definitive way to harvest and interpret data for the on-premises consumption of alcohol[…]

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8 keys to a successful beverage store display promotion

 Beverage store displays continue to be one of the most important ways to get potential customers’ attention and take market share from the competition. Using the available space in local stores[…]

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Covering My Assets

 The protection of tangible assets has long been a driving force behind a myriad of industries in our modern economy.  Not too long ago, when a product left the loading docks or distribution[…]

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How data drives the beverage industry!

“The world is now awash in data and we can see consumers in a lot clearer ways.” 
Max Levchin, PayPal co-founder.

Data and its corresponding metrics drive almost every industry in the modern[…]

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5 Ways Marketing Asset Management Improves the Bottom Line!

“One of the great responsibilities that I have is to manage my assets wisely, so that they create value.”
-Alice Walton

When it comes to a business reaching its target audience, having a[…]

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How To Increase Your Marketing Effectiveness In The Field

With beer volumes down 2.4%,  distributors are having to make a choice if they will continue to spend at the current levels to promote declining brands while risking overall profitability.[…]

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How Out of Stocks Are Hurting Your Sales

One of the biggest nightmares for retailers, distributors and even the end customer is an out of stock item. After all, when a customer enters in your store looking to buy a particular product,[…]

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EasyCheck heads to the NBWA

The EasyCheck team is excited to announce that we will be exhibiting at the National Beer Wholesales Association annual convention in Las Vegas, October 8-11th.

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Ensure Execution Perfection on your Next Marketing Rollout

Jim Collins states in his book Good to Great that execution is key to the success of any company. While you can have a great strategy, strategy alone will not overcome poor execution. He also[…]

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How Price Checking Can Increase Your Profits

Pricing is a crucial part of all businesses in all industries. One of the trends that we have seen in the last few years is the fact that consumers are getting smarter and are looking for any and[…]

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